Pharmapack Podcast Series: Patient-Centric Packaging Design & Innovation - Part One
Partnering with one of northern Europe’s oldest universities, Lund University in Sweden, Pharmapack is launching this three-part podcast series, delivering the latest insights on medication packaging innovation and the gathering momentum towards patient‐centric design.
Part One: Why is pharmaceutical packaging shifting to a more patient-centric design?
In the first of this exclusive three-part series, in partnership with one of northern Europe’s oldest academic institutions, Lund University in Sweden, we talk to Giana Carli Lorenzini, postdoctoral research fellow, Packaging Logistics, and discuss her research project on patient-centred pharmaceutical packaging design for enhanced life quality of older people and what is driving pharma packaging to shift to a more patient-centric design.
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